Backblaze (BLZE) Stock Analysis & Winston Score
Backblaze is a cloud storage company that helps regular people and businesses store and back up their data online. Its two main products are Backblaze Personal Backup, which lets individuals automatically back up their computers for a flat monthly fee, and Backblaze B2 Cloud Storage, which lets developers and businesses store large amounts of data at low cost. The company competes in the cloud storage industry against much larger players like Amazon, Google, and Microsoft. Backblaze makes money through subscriptions — customers pay a recurring monthly or yearly fee to store their data. It operates primarily in the United States but serves customers globally, and its main competitive edge is pricing, as B2 storage is significantly cheaper than the major cloud providers. The company is not yet profitable, with a negative operating margin, so its key challenge is growing revenue fast enough to reach profitability before it needs to raise additional capital.
Winston Score: 35/100 — Below Average
Below-average fundamentals — multiple weak pillars.
- Quality: Mixed (8/30)
- Growth: Good (13/20)
- Cash Flow: Mixed (3/10)
- Stability: Mixed (3/10)
- Valuation: Data not available (0/10)
- Ownership: Mixed (6/15)
Key Facts
Price: $15.80
Market Cap: $948M
Sector: Technology
Industry: Software - Infrastructure
Exchange: NASDAQ

