Cracker Barrel Old Country Store (CBRL) Stock Analysis & Winston Score
Cracker Barrel Old Country Store runs a chain of casual dining restaurants and retail gift shops, mostly located along U.S. highways and interstates. The company serves home-style American food — think biscuits, chicken, and pancakes — to travelers and families looking for a comfortable, nostalgic meal. It owns and operates around 660 locations across 45 states, making it one of the largest highway-focused restaurant chains in the country. Cracker Barrel earns money through two streams: food and beverage sales in its restaurants, and merchandise sales in the attached retail stores. The retail side sets it apart from most restaurant competitors, but it also adds complexity and cost. The company has struggled with profitability recently, as shown by its slightly negative operating margin, driven by rising food and labor costs. The key challenge going forward is improving restaurant traffic and modernizing its menu without alienating its core, older customer base.
Winston Score: 31/100 — Below Average
Below-average fundamentals — multiple weak pillars.
- Quality: Mixed (10/30)
- Growth: Weak (2/20)
- Cash Flow: Strong (7/10)
- Stability: Weak (2/10)
- Valuation: Good (5/10)
- Ownership: Mixed (4/15)
Key Facts
Price: $57.65
Market Cap: $1.3B
Sector: Consumer Cyclical
Industry: Restaurants
Exchange: NASDAQ


