Crocs (CROX) Stock Analysis & Winston Score
Crocs, Inc. makes and sells footwear. Its most famous product is the lightweight foam clog that has become a global casual shoe staple. The company also owns HeyDude, a casual shoe brand it acquired in 2022, which targets a younger, comfort-focused audience in the United States. Crocs earns money by selling shoes through its own website, company-owned stores, and third-party retailers like department stores and online marketplaces. It operates globally, with meaningful sales in North America, Europe, and Asia, and generated roughly $4 billion in annual revenue in recent fiscal periods. The Crocs brand benefits from strong name recognition and a loyal fan base, but the company faces real risk from the cyclical nature of fashion — what is trendy today can fade quickly — and HeyDude has shown slowing growth, putting pressure on the company to stabilize that segment while continuing to expand the core Crocs brand internationally.
Winston Score: 69/100 — Good
A decent business — some strong pillars, some weaker.
- Quality: Exceptional (26/30)
- Growth: Mixed (8/20)
- Cash Flow: Exceptional (9/10)
- Stability: Exceptional (10/10)
- Valuation: Strong (7/10)
- Ownership: Mixed (6/15)
Key Facts
Price: $122.11
Market Cap: $5.9B
Sector: Consumer Cyclical
Industry: Apparel - Footwear & Accessories
Exchange: NASDAQ
