Duluth Holdings (DLTH) Stock Analysis & Winston Score
Duluth Trading Company sells work-inspired clothing, gear, and accessories designed for people who work with their hands or spend time outdoors. Its core products include pants, shirts, outerwear, and underwear built for durability and comfort, sold under the Duluth Trading brand. The company is known for its quirky, humor-driven marketing and products like the "Ballroom Jeans" and "Buck Naked" underwear line, targeting tradespeople, farmers, and outdoor enthusiasts across the United States. Duluth makes money by selling directly to customers through its website, catalogs, and a network of retail stores located primarily in the US. With a market cap around $200 million, it is a small player in a crowded apparel market dominated by much larger brands. The company's gross margin is healthy at over 54%, but its operating margin is essentially flat, meaning it struggles to convert sales into profit — controlling costs and driving store traffic remain the key challenges for the business going forward.
Winston Score: 29/100 — Below Average
Below-average fundamentals — multiple weak pillars.
- Quality: Mixed (8/30)
- Growth: Weak (3/20)
- Cash Flow: Weak (2/10)
- Stability: Good (5/10)
- Valuation: Data not available (0/10)
- Ownership: Good (10/15)
Key Facts
Price: $3.81
Market Cap: $145M
Sector: Consumer Cyclical
Industry: Apparel - Retail
Exchange: NASDAQ

