1-800-FLOWERS.COM (FLWS) Stock Analysis & Winston Score
1-800-Flowers.com is an online gift retailer that sells flowers, plants, gourmet food baskets, and other gifts for occasions like birthdays, holidays, and anniversaries. Its main brands include 1-800-Flowers, Harry & David, Cheryl's Cookies, and The Popcorn Factory. The company sells mostly to everyday consumers in the United States who want to send gifts to friends and family. The company makes money by selling products directly through its websites, mobile apps, and phone orders, taking a cut on each transaction. It also operates a marketplace where third-party vendors sell gifts through its platform. Revenue is heavily concentrated around holidays like Valentine's Day, Mother's Day, and Christmas, which creates significant seasonal swings in earnings. The negative operating margin and weak returns on capital reflect ongoing pressure from high marketing costs and shipping expenses, and the company faces stiff competition from grocery chains, Amazon, and local florists, making it difficult to build lasting pricing power.
Winston Score: 21/100 — Weak
Weak fundamentals across most pillars.
- Quality: Weak (4/30)
- Growth: Weak (3/20)
- Cash Flow: Weak (0/10)
- Stability: Mixed (3/10)
- Valuation: Data not available (0/10)
- Ownership: Good (10/15)
