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Franklin Covey

FC
57
Consulting Services · Industrials
Price
$20.29
+0.28 (+1.40%)
Market Cap
$229.2M
Winston Score
57
Winston is curious
A decent business — some strong pillars, some weaker.
Data as of Aug 23, 2026 · filings through May 31, 2026
How the score breaks down
Quality
Strong
Growth
Weak
Cash Flow
Strong
Stability
Good
Valuation
Good

Share count falling — buybacks

7.7% over 4y

The company has reduced its share count over this period, returning value to shareholders through buybacks.

Diluted shares outstanding: 14.1M (2021) → 13.1M (2025)

Winston Score History

The full picture

Franklin Covey is a training and consulting company that helps businesses, schools, and governments teach their employees skills like leadership, productivity, and teamwork. Its most famous product is based on the book *The 7 Habits of Highly Effective People*, and it sells courses, workshops, and coaching programs to organizations around the world. The company serves corporate clients, K-12 schools, and government agencies across many industries.

Franklin Covey makes most of its money through a subscription model called "All Access Pass," which lets companies pay an annual fee to use its full library of training content. It operates mainly in the United States but also has international reach through licensees and direct offices. Its brand recognition and content library give it some competitive staying power, but the company faces real pressure from a crowded market of online learning platforms and corporate training providers, and its very low operating margin and negative return on invested capital signal that turning a profit consistently remains a significant challenge.

Score breakdown

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Quality

Profit per sale
Gross Margin
71.2%
Premium pricing power — 71.2% gross margin
Profit after running costs
Operating Margin
7.2%
Modest — 7.2% operating margin
Return on the money invested
ROCE
28.1%
Exceptional — 28.1% return on capital

ROIC above 25%. Every dollar invested in the business earns more than 25 cents back per year.

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Growth

Sales growth
Sales YoY
-6.1%
Shrinking sales (-6.1% YoY)
Profit growth
EPS YoY
-78.0%
Earnings shrinking (-78.0% YoY)

Earnings per share down more than 10%. Either a bad year, or a real decline.

How steady the profit is
EPS Consistency
2/8 quarters
Earnings rarely grow — volatile business

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Cash Flow

Profit that turns into cash
Cash Conversion
1254%
Turns 1254% of profit into real cash
Spare cash per sale
FCF Margin
6.6%
Modest free cash flow (6.6%)

FCF margin between 0% and 10%. Some cash from sales, but not a lot.

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Stability

What it owes vs what it owns
Debt / Equity
N/A
Data not available
Covers its interest
Interest Cover
50.14x
Comfortably covers interest (50.1x)

Interest coverage above 8. Profits cover interest many times over.

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Valuation

Price vs profit
P/E Ratio (TTM)
112.7x
Expensive — P/E 112.7

P/E over 35. The market is pricing in heavy, sustained growth.

Cheaper or dearer next year
P/E vs Forward
+61.8
GROWING
Earnings expected to grow meaningfully — cheaper on forward P/E (112.7 → 50.9)

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Dividends

Not applicable for this business.
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