Headquartered in Bergen, Norway, and established in 1964, Mowi ASA operates as a prominent global seafood company. Its core business revolves around the end-to-end production and supply of farmed salmon. The company's operations are strategically divided into three key segments: Feed, Farming, and Sales and Marketing, covering everything from salmon feed manufacturing and primary aquaculture to sophisticated secondary seafood processing. Mowi offers a comprehensive array of salmon products, including whole gutted fish—often bearing premium distinctions like Label Rouge and organic certifications—as well as various cuts such as fillets, steaks, portions, and kebabs. Additionally, it provides an extensive selection of value-added items, ranging from breaded and marinated options to ready meals and smoked fish. Beyond its salmon focus, Mowi also supplies white fish and other seafood varieties. These products are distributed internationally under a wide portfolio of brand names, prominently featuring Mowi, Donegal Silver, Kritsen, and Ducktrap River, among others. The company officially rebranded as Mowi ASA in December 2018, having previously been known as Marine Harvest ASA.