SÖDer Sportfiske Ab (SODER.ST) Stock Analysis & Winston Score
Söder Sportfiske AB is a Swedish company that sells fishing gear and outdoor sporting goods. It supplies products like rods, reels, lures, and tackle to recreational anglers and outdoor enthusiasts, primarily in Sweden and the Nordic region. The company operates in the leisure and sporting goods retail industry, serving hobbyist fishermen through physical stores and online channels. The company makes money by selling fishing and outdoor products directly to consumers, earning a margin on each sale. With a gross margin of around 12% and an operating margin near 2%, the business runs on thin profits, which is common in specialty retail. Its competitive position depends on product selection, brand relationships with suppliers, and customer loyalty among fishing enthusiasts. The main risk the company faces is margin pressure from larger sporting goods retailers and e-commerce competitors that can offer similar products at lower prices, which could make it difficult to grow profitability over time.
Winston Score: 42/100 — Average
Mixed quality — meaningful strengths and weaknesses.
- Quality: Weak (7/30)
- Growth: Mixed (9/20)
- Cash Flow: Mixed (4/10)
- Stability: Good (5/10)
- Valuation: Mixed (4/10)
- Ownership: Good (10/15)
Key Facts
Price: 16.80 SEK
Market Cap: 142M SEK
Sector: Consumer Cyclical
Industry: Specialty Retail
Exchange: Stockholm Stock Exchange

