SBO AG (SLL.DE) Stock Analysis & Winston Score
SBO AG, formally known as Schoeller-Bleckmann Oilfield Equipment, is an Austrian company that makes precision parts and tools used in oil and gas drilling. Its main products include high-strength non-magnetic steel components, downhole drilling tools, and equipment used in directional drilling — the technique that steers drill bits underground. Its customers are oilfield service companies and drilling contractors operating around the world. SBO earns revenue by selling manufactured components and tools, as well as providing repair and maintenance services for drilling equipment. The company operates globally, with facilities in Europe, North America, and Asia, and generates a significant share of sales from North American oil and gas activity. Its moat comes from specialized metallurgy expertise and tight engineering tolerances that are difficult for competitors to replicate quickly. The main risk is that SBO's revenue is closely tied to drilling activity levels, which fall sharply when oil prices drop — as reflected in its currently thin operating margins.
Winston Score: 39/100 — Below Average
Below-average fundamentals — multiple weak pillars.
- Quality: Mixed (9/30)
- Growth: Weak (1/20)
- Cash Flow: Good (6/10)
- Stability: Mixed (4/10)
- Valuation: Good (5/10)
- Ownership: Good (10/15)
Key Facts
Price: €30.20
Market Cap: €476M
Sector: Energy
Industry: Oil & Gas Equipment & Services
Exchange: Frankfurt Stock Exchange


