Security National Financial Corporation (SNFCA) Stock Analysis & Winston Score
Security National Financial Corporation is a small financial services company based in Utah that sells life insurance policies and provides funeral and cemetery services. Its main customers are everyday families looking for life insurance coverage or pre-planned funeral arrangements. The company also operates a mortgage lending division, helping people get home loans. The company makes money through life insurance premiums, fees from mortgage originations, and revenue from its funeral home and cemetery properties. It operates primarily in the western United States and is a small, niche player with a market cap of around $200 million. The combination of insurance, mortgages, and death-care services under one roof is unusual, but it also means the company is exposed to multiple risks at once — particularly rising interest rates, which can hurt both its mortgage business and the value of its insurance investment portfolio.
Winston Score: 45/100 — Average
Mixed quality — meaningful strengths and weaknesses.
- Quality: Weak (4/30)
- Growth: Good (13/20)
- Cash Flow: Exceptional (10/10)
- Stability: Weak (0/10)
- Valuation: Good (6/10)
- Ownership: Good (10/15)



