Siteminder Limited

SDR.AX

Software - Application · Technology

Price

A$3.78

-0.13 (-3.32%)

Market Cap

A$1.07B

Exchange

Australian Securities Exchange

Winston Score

Winston is serious

Below-average fundamentals — multiple weak pillars.

Data as of Aug 23, 2026 · filings through Dec 31, 2025

How the score breaks down

Quality

Weak

Growth

Strong

Cash Flow

Mixed

Stability

Good

Valuation

Data not available

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Winston Score History

The full picture

SiteMinder is a software company that helps hotels manage their bookings and room availability online. Its main product is a "channel manager" — a tool that automatically updates a hotel's room listings across booking sites like Booking.com, Expedia, and Airbnb at the same time. It also offers a booking engine, a property management system, and other tools used by hotels of all sizes around the world.

The company charges hotels a monthly subscription fee to use its platform, which gives it recurring revenue. SiteMinder operates globally, with strong customer bases in Europe, Asia-Pacific, and the Americas, and serves tens of thousands of properties across more than 150 countries. Its main competitive advantage is how deeply its software is embedded in a hotel's daily operations, making it costly and disruptive to switch providers. The key growth driver is expanding its share of small and mid-sized hotels worldwide, though the company is not yet consistently profitable, which remains a financial risk to watch.

Growth Profile

For growth stock investors

When traditional metrics don't capture the full picture, these are the signals growth stock investors use instead.

Revenue Growth

+21.0% YoY

YoY Growth Rate

Steady revenue growth

EPS Growth

-2.3% YoY

YoY Growth Rate

Earnings declining

R&D Spend

A$36M/ year

↑ Rising (+15% vs prior year)

15.9% of revenue

In line with sector average (15%)

Investing heavily in future products and technology

Insider Activity

6.5%ownership

→ Flat

Insider ownership roughly steady over the past year

Cash Position

Cash flow positive

A$33M cash & investments

Quarterly Free Cash Flow

↑ Burn rate improving

Company generates more cash than it spends — no dilution risk from fundraising

Heavy R&D investment

Siteminder Limited is putting 16% of revenue into R&D and that number is rising. And they're generating enough cash to self-fund it.

The Winston Score above measures business quality today. Growth stocks often score lower because they invest in the future rather than maximising current profits. These metrics show what matters most for evaluating that future.

Share count broadly stable

−0.3% over 4y

The share count has stayed roughly flat over this period — little dilution or buyback activity.

Diluted shares outstanding: 269.4M (2021) → 268.6M (2025)

Score breakdown

Every number that matters to educated investors.

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Quality

Profit per sale

Gross Margin

9.8%

Thin — 9.8% gross margin

Profit after running costs

Operating Margin

-2.9%

Losing money on operations — -2.9%

Return on the money invested

ROCE

-6.9%

Weak — -6.9% return on capital

Negative ROIC means the business is losing money on every dollar invested in it.

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Growth

Sales growth

Sales YoY

+23.2%

Fast-growing sales (+23.2% YoY)

Profit growth

EPS YoY

N/A

—

Data not available

How steady the profit is

EPS Consistency

7/8 quarters

Every recent quarter grew earnings vs last year

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Cash Flow

Profit that turns into cash

Cash Conversion

N/A

—

Data not available

Spare cash per sale

FCF Margin

13.6%

Converts sales into free cash efficiently (13.6%)

FCF margin between 10% and 20%. Every $100 in sales becomes $10 to $20 in real cash.

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Stability

What it owes vs what it owns

Debt / Equity

0.12

Conservative — low debt load (0.12)

Covers its interest

Interest Cover

N/A

Data not available

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Valuation

Price vs profit

P/E Ratio (TTM)

N/M

—

Negative earnings — P/E not meaningful

Cheaper or dearer next year

P/E vs Forward

N/A

not available

Data not available

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Dividends

Not applicable for this business.

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