Starbucks Corporation (SBUX) Stock Analysis & Winston Score
Starbucks is a global coffeehouse chain that sells coffee drinks, teas, food, and merchandise to everyday consumers. Its core products include espresso-based beverages, cold brews, Frappuccinos, and packaged goods sold under the Starbucks brand. With over 40,000 locations worldwide, it is the largest coffeehouse chain in the world. Starbucks makes money primarily through company-operated stores, but also earns revenue from licensed locations, packaged consumer goods sold in grocery stores, and its loyalty app ecosystem. It operates across North America, China, and dozens of other countries, with China representing its second-largest and most strategically important market. The company's moat comes from its loyalty program, brand recognition, and premium positioning — but it faces real pressure from slowing traffic, intense competition in China from local rivals like Luckin Coffee, and the challenge of reversing declining same-store sales under a relatively new CEO tasked with turning the business around.
Winston Score: 43/100 — Average
Mixed quality — meaningful strengths and weaknesses.
- Quality: Good (19/30)
- Growth: Weak (4/20)
- Cash Flow: Exceptional (9/10)
- Stability: Mixed (3/10)
- Valuation: Good (5/10)
- Ownership: Weak (1/15)
Key Facts
Price: $107.08
Market Cap: $122.1B
Sector: Consumer Cyclical
Industry: Restaurants
Exchange: NASDAQ



