Westpay AB (WPAY.ST) Stock Analysis & Winston Score
Westpay AB is a Swedish company that makes payment terminals and software for businesses. It helps stores, restaurants, and other merchants accept card and digital payments. The company sells its own hardware devices and connects them to payment networks, competing in the broader European point-of-sale and payments infrastructure market. Westpay earns money by selling payment terminals and charging fees for the software and services that run on them, including transaction processing support. It operates primarily in Sweden and the Nordic region, and with a market cap around $0.1 billion, it is a small player in a market dominated by much larger global competitors like Ingenico and Verifone. The company's thin gross margin of roughly 15% reflects the hardware-heavy nature of its business, and its main challenge is scaling software and recurring service revenue to improve profitability while fending off competition from larger, better-funded rivals.
Winston Score: 52/100 — Average
Mixed quality — meaningful strengths and weaknesses.
- Quality: Mixed (12/30)
- Growth: Good (11/20)
- Cash Flow: Strong (7/10)
- Stability: Good (6/10)
- Valuation: Mixed (3/10)
- Ownership: Good (10/15)
Key Facts
Price: 1.17 SEK
Market Cap: 118M SEK
Sector: Technology
Industry: Software - Infrastructure
Exchange: Stockholm Stock Exchange


